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petfood pro 2/2022

  • Text
  • Harnischcom
  • Petfood
  • Nutrition
  • Sustainable
  • Interzoo
  • Marketing
  • Solutions
  • Ingredients
  • Products
  • Protein
  • Packaging
PetFood PRO is the international magazine for executives and specialists in the manufacture of food for domestic animals – the pet food industry. The magazine focuses on food and delicacies for dogs, cats and other small animals, ornamental birds and fish, as well as animals kept in terrariums. We publish feature articles, reports and announcements about new ingredients, technology, equipment and processes, packaging machinery and materials as well as marketing trends and developments. Readers are executives, product developers and specialists in the pet food industry, including process and packaging engineers. PetFood PRO will be published in English. Circulation is worldwide, with an emphasis on important growth markets.

HANDTMANN SOLUTIONS FOR

HANDTMANN SOLUTIONS FOR YOUR PET FOOD The modularity of Handtmann process solutions caters to a large variety of pet food, from wet pet food to cooked or fresh meat dosed into a wide variety of containers to sausage products and dry pet food sticks, bars, pellets and much more deposited into a wide variety of containers. STICKS, BARS, PELLETS AND CUBES Inotec I-iT The ultimate ultra-fine grinding technology FS 510 forming system For multi-lane forming with flow divider onto belt/racks/trays FRESH MEAT AND VEGETABLES Inotec VarioMix Uniquely flexible mixing technology for a wide variety of products SV 424 cutting valve Portioning straight into forms, trays or thermo-forming machines SAUSAGE PRODUCTS PVLH 228 PLUS sausage line For hung sausages in natural, collagen and peel-off casing Inotec WT 99-iT For the separation of sausages in artificial, collagen or natural casing COOKED WET PET FOOD Inotec I-iT The ultimate ultra-fine grinding technology Inotec VarioMix Uniquely flexible mixing technology for a wide variety of products DV 85-3 depositing system Accurate-to-the-gram dosing of pasty filling products into containers Albert Handtmann Maschinenfabrik GmbH & Co. KG Hubertus-Liebrecht-Str. 10-12 | 88400 Biberach | Germany | sales.machines@handtmann.de | +49 7351 45-0 www.handtmann.com/petfood |

INGREDIENTS A No Compromise Approach to More Sustainable Pet Foods Why wheat texturates make sense in hybrid pet foods and other applications Coypright: iStock/chendongshan The plant-based revolution has already significantly impacted the human food market and, in recent years, this growing trend has increasingly spilled over into the animal feed industry. And, although vegan products for pets are still considered to be a niche market, they’re becoming more and more relevant because of the EU’s environmental goals and changing consumer behavior. Product development, especially when it comes to ingredient suppliers, now offers a broader scope of opportunity to create entire ranges of dog and cat food that – without losing sight of animal health and production modalities – are also planet friendly. One example of a functional and sustainable approach comes from Trigea; their hybrid or vegan products made with wheat texturates have been well received, are easily digested by pets and offer numerous application possibilities. A growing market for optimized products With the environment in mind, many people are trying to make more sustainable purchasing decisions. Naturally, this goes way beyond the individuals themselves and also applies to items that are bought for their loved ones, including of course, pets. Whether these consumers are doing their pet food shopping online or on the high-street, current research shows that demand for plant-based feed is increasing, and is projected to be worth nearly USD 15.7 million by 2028¹. The trend is definitely upwards; but, measured against the entire segment, which is expected to reach a value of about USD 137 billion by 2028, the overall share of completely animal-free pet food still only represents a fraction – for the time being2. “For many people, making the transition to vegan pet food can be daunting,” says Maximilian Hegge, Sales Manager at Trigea. “When buying hybrid products, however, consumers feel like they’re making a small but meaningful change with very little risk. Reducing the meat content of these products represents a real opportunity to meet consumer demand in the medium and long-term.” Perhaps as a side-effect of humanization, the factors affecting both human and pet food are becoming more and more similar; after all, for many pet owners, Issue 2 2022 21

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