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Food Marketing & Technology 1/2022

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Please find numerous articles, product news and interesting event reports relevant to the food industry in this latest issue. This trade magazine is published in English only.

Solutions that Matter to

Solutions that Matter to People Everywhere Over the years SPX FLOW has developed cutting-edge solutions that help bring delicious and healthy dairy and plant-based products to your customers. But our impact goes beyond dairy. From aerospace to personal care and construction to medicine, our innovative solutions make life better for people everywhere. Every day. Explore the impact our Solution Makers have on your daily life at SPXFLOW.com/SolutionsAroundYou, or by scanning the QR code. Key No. 101490

Editorial Trends for Twenty Two There is a well known German comedy sketch called ‘Dinner for One‘. It’s about an old lady who enjoys a dinner party with her friends, who have unfortunately all died before her. The butler plays the parts of the missing guests and asks his mistress “The same procedure as last year, Miss Sophie?“ To which the answer is “The same procedure as every year, James!“ When thinking of the food industry and what trends are in the market, it often feels the same way. Trends come and go, but they mostly feel the same. In times of covid and climate challenges, the major trends in the food and beverage industry centre around health and sustainability issues. Other buzz words include plant-based nutrition and indulgence, as well as our old favourite: convenience. Products need to be ready to consume at any time, provide nutrition and added value for body, mind and spirit, whilst tasting good and supporting the environment. Packaging and processing methods are also more in the spotlight than ever before. Our lifestyle has changed in the past months. As more people work from home, so they eat more at home. We would expect this to lead to a more balanced and healthy diet, but this is not always the case. Consumers want to find healthy and sustainable products as easily as possible. More often than not, they are ordered and delivered by courier, either as fresh ingredients or finished meals. Plant-based nutrition is a perceived answer to the problems around global warming, as well as health issues regarding meat consumption. While there are arguments in both directions, it remains true that the consumer focus on plant-based foods has shifted slightly to include added benefits of vitamins and minerals. Optimising the nutritional profile is an ongoing project. Indulgence will always be significant. One constant in our diet, is that we are always looking for something different. This may be in a sensory experience, whether taste, texture, smell or colour, but also a need to be surprised or challenged. Beverages are a popular carrier for a new experience, with combinations of sweet and creamy or hot, sour and bitter finding a market in the Millennial generation. Ian Healey Editor-in-Chief Sustainability is a measure of corporate responsibility which mirrors consumer behaviour. The concept is growing to cover the complete life cycle of a product, farm to fork, and includes packaging and use of resources in processing. The same procedure as every year? Trends are, in fact, developing gradually, so that what was important five years ago is now a footnote and the footnotes are becoming mainstream. But it still has to taste good. Sincerely, If you like it – subscribe! food Marketing & Technology • February 2022 3 food Marketing & Technology • February 2022

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